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Printed on date: 9/24/17

Microsoft Dynamics AX CRM

CRM functionality for the success of your business

Microsoft Dynamics AX CRM
We show you how to gain better control of customer relationships in addition to selling more products and services with the customer relationship management (CRM) functions in Microsoft Dynamics AX (formerly Axapta).

In a market where products and services are becoming increasingly similar and therefore interchangeable, only companies that put the satisfaction of their customers first are going to survive. Satisfied customers ensure success over the long term. In addition to the quality of products and services, the basis for good customer relationships includes addressing customers purposefully, providing comprehensive and individual service, and ensuring smooth interaction. Well structured, highly professional customer relationship management is therefore gaining more and more importance – regardless of company size. Simple customer databases are strained to the limits of their capabilities. Efficient IT solutions are needed.  

With Microsoft Dynamics AX, you obtain CRM functionality for planning, implementing and evaluating marketing campaigns and to manage all sales-related processes from A to Z.

Microsoft Dynamics AX offers the following components among others:

  • Contact and customer management
  • Control of marketing activities and sales channels
  • Budget planning and sales forecasting
  • Campaign tracking, follow-up activities and lead management
  • Telemarketing and questionnaires
  • Computer-telephone integration
  • Web-based communication and cooperation
  • Comprehensive reporting and evaluations
  • Microsoft Outlook synchronization

As a Microsoft Gold Certified Partner, we naturally look after all your development needs for Microsoft Dynamics AX CRM on your behalf – from minor adaptations to customization. 

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