Hannover - 5/22/18

Sycor implements SAP Hybris online shop at Martin Braun KG

To offer even better service to its customers in the bakery trade, Martin Braun KG expanded its offering in the fall of 2017 with a SAP Hybris Commerce shop fully integrated into SAP ERP implemented by Sycor. This service is very well received: Many customers have registered on the portal after 6 months and are actively using it.

Martin Braun KG

The SAP Hybris team at Sycor finalized the new solution right on time for its presentation at Südback 2017. Since then, Martin Braun's customers have been able to order products, see an overview of all invoices, and save individual shopping carts in the new shop. The numbers speak for themselves: Many of the customers have registered on the portal after 6 months and are actively using it.

"We are very satisfied with our new solution. From project consulting to the go-live of our new online shop, working with Sycor was consistently positive. Our customers are enthusiastic about our new level of service as well," confirms Jürgen Rosar, member of company management at Martin Braun KG.  


  • Better customer service and customer retention through a central point of contact
  • Campaign management and expanded promotion engine
  • Realization of upselling and cross-selling potential
  • Cost reduction in the sales organization

Martin Braun KG

Martin Braun KG

Implementation of an online shop with full SAP ERP integration

To the comprehensive reference story
Patrick Hey

Sycor contact

Patrick Hey

Head of Customer
Engagement and Commerce

Phone +49 551 490 2128


Heinrich-v.-Stephan-Str. 1-5

37073 Göttingen

Phone +49 551 490 0


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